The Designer’s Tale by Miles Seiden

Miles Seiden of Siegel+Gale tells a poetic tale of a brochure.

‘Tis once upon a layout that I speak—
Of letters, colors, patterns smooth and sleek;
Facilitating copy, stressing thought;
So effortless in style though time had wrought.
And thus begins the tale of a brochure;
The noble quest to make design most pure.

Check out the remainder of the poem at the Siegel+Gale blog! http://www.siegelgale.com/blog/the-designers-tale/